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I wanted to watch Deadpool the moment I heard the badass beats and witty quips in the trailer. It was pretty clear from get go that this was not Marvel’s average superhero flick.

Tim Miller has brought a breath of fresh air to this genre. However, let’s be clear: this isn’t a superhero film (the lead is more of an anti-hero), and I definitely wouldn’t recommend whacking it on for family movie night as its more crude than a strip club.

Whoever came up with the marketing for this film is a genius (apparently Ryan Reynolds is heavily invested in the film and played a big part in the film’s promotion as he’s behind some of the funner, more unusual gimmicks). Everyone in the profession should take note: the team took advantage of every medium available in the modern world, from old school billboards to iPhone emojis. If you want to target the younger generation, this is definitely the way to do it.

Every aspect of Deadpool looks so fun. Even the opening credits are a twist on the usual voiceover narrative, offering a creative kick, mocking the outdated and cliched Hollywood spiel viewers are normally forced to endure.

So basically, Wade Wilson (Ryan Reynolds) is no Captain America. The former special forces operative gone rogue is living his life in a seedy underworld , until he falls for Vanessa Carlysle (Morena Baccarin). Needless to say, he doesn’t exactly become Prince Charming, but he seems content. That’s until he stumbles liver-first into cancer and finds out his life is coming to an abrupt end.

When he’s approached by a society that promises to cure his disease and prolong his life, he kisses his princess goodbye and leaves in the middle of the night with the hope of a better life.

However, it soon becomes clear that all is not as it seems and he has signed himself up as a science experiment. Yes, he is eventually cured but with horrific results and he begins a manhunt for Ajax (Ed Skrein), the dark, twisted villain who stole Wade’s life – funnily enough he also has a cliched British accent, I suppose you can’t win them all, ay.

Deadpool is clever in that it is aware of its fictional presence. This self-awareness breaks the fourth wall with the viewer and pulls them into the action.

Not only is a range of cinematic features utilised successfully, as mentioned, but Miller’s final cut is also visually impressive, with heads and bullets flying all over the shop.

As an added bonus, the film is also true to its origins which marvel fans will revel in.

For such a morbid, sensitive plot, Reynolds somehow makes the subject matter less hard hitting with his light-hearted approach.

Although some jokes are without question controversial, there’s so many thrown about, everyone’s bound to get hit by one.

Reynolds even mocks himself through Wade’s character, resonating with the viewer as its almost as if he’s creating ‘in’ jokes with them. Not only does he mock himself, but he makes the film culture, industry and genre the butt of his jokes which is definitely welcomed in a square-eyed society that is always looking for something new.

The constant blitz of innuendos become more shocking with every shot fired. Deadpool has everything expected from an R-rated film: sex, swearing, innuendos, graphic violence etc.

Finally, we come to women. Miller seems to have really conquered this niche genre apart from one tiny detail. Yes, he’s attempted to stick a few powerful women in there (Negasonic Warhead played by Brianna Hildebrad is a true badass), but ultimately, we’re still not quite there yet (typing this phrase exhausts me) and I still want to see more development within this industry.

The main women in the film (all two of them) are powerful in their own right and have strong personalities: Vanessa is an ex prostitute and definitely not a damsel in distress (that’ll do nicely, Hollywood). Neither does it seem that she’s been thrown into the works simply to act as eye candy for the millions of lads that this genre usually targets (tick, tick, tick). Although, they don’t really talk much which is something that really needs to be addressed within this sphere.

Okay, so enough raving, I know Deadpool is far from perfect. I mean the ‘baby hand’ scene is enough to scar me for life. However, it’s definitely a step in the right direction from the peeps at Marvel. The downside is they’ve now set the level and viewers will be expecting more. It’s difficult to continue the level of hype surrounding Deadpool as it was eagerly anticipated for years with fans urging Marvel to make the film. People now know what to expect and you can only take innuendos so far (Sacha Baron Cohen’s Grimsby is a perfect example – yuck). The pop culture references may also affect the ageing population, giving the film an age limit (personally I love this – this generation could do with embracing the present instead of constantly looking to the future or feeling nostalgic about times-gone-by). But hey, one things for sure, they definitely won’t have to spend the time and money getting the next film noticed!